In the late spring of 2018, a team of associates at the Canadian Institute for Substance Use Research commenced work on a project intended to better understand the cultures of smoking on post-secondary campuses in British Columbia, funded by a grant from the BC Ministry of Health and administered by the BC Lung Association. This project was undertaken as part of a response to the current gaps in knowledge that exist around smoking and smoking cultures in campus environments in BC, where rates of smoking remain slightly above the national average (Reid et al., 2019).