Photo of Moataz Elmassri
  • 216 Queen's Building, Southlands


Research output per year

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Personal profile


I joined the University of Roehampton in 2014 as a lecturer of Accounting and Management, having worked previously at other universities in various roles. I have extensive teaching experience at the academic level. The majority of my teaching focuses on Management Accounting, but I have been involved in teaching other accounting-related courses at the undergraduate levels. 



PhD in Accounting, University of Roehampton, UK

MSc in Accounting and Finance (with Distinction), De Montfort University, UK.

BCS in Accounting, Faculty of Commerce (English Section), Zagazig University, Egypt.

Research interests

My research interest in strategic investment decision, management control, performance management, governance, integrated reporting and risk. 

Research projects

ICAEW funding project with Harris (a professor of Management and Accounting at Roehampton University, UK), Jari Huikku (Assistant Professor in Accounting at Aalto University, Finland), and Professor Northcott (a professor of Management Accounting at Auckland University of Technology, New Zealand) for project “Advances in Performance Measurement on Strategic Investment Decision-Making”

Professional affiliations

A member of British Accounting & Finance Association (BAFA)

A member of Management Control Association (MCA)


Introduction to Finance and Accounting for managers

Understanding Financial Statements

Management Accounting Techniques

Advanced Financial Accounting

Accounting for Decision Making 

Education/Academic qualification


Award Date: 2 Mar 2015

Higher Education Academy

2015 → …

External positions

Consultancy services , Cambridge International Examination (CIE), University of Cambridge

2015 → …

Network Recent external collaboration on country level. Dive into details by clicking on the dots.

Research Output


Elmassri, M. & Abdelrahman, M., 3 Sep 2020, In : CORPORATE OWNERSHIP AND CONTROL. 17, 4, p. 399-416 17 p.

Research output: Contribution to journalArticle

Open Access

Multi-dimensional performance frameworks and strategic investment decisions

Harris, E., Northcott, D., Elmassri, M., Huikku, J. & Silva de Souza, R., 2018, London: ICAEW. 21 p.

Research output: Book/ReportCommissioned report

Open Access

Accounting for strategic investment decision-making under extreme uncertainty

Elmassri, M., Harris, E. & Carter, D., Jun 2016, In : British Accounting Review. 48, 2, p. 151-168

Research output: Contribution to journalArticle

Open Access
149 Downloads (Pure)

Theorising Strategic Investment Decision-Making using Strong Structuration Theory

Harris, E., Elmassri, M., Northcott, D. & Huikku, J., 19 Sep 2016, In : Accounting, Auditing & Accountability Journal. 29, 7

Research output: Contribution to journalArticle

Open Access
165 Downloads (Pure)


Best paper award

Harris, Elaine (Recipient), Deryl Northcott (Recipient), Elmassri, Moataz (Recipient) & Jari Huikku (Recipient), 2015

Prize: Prize (including medals and awards)

The Best Teacher Award

Elmassri, Moataz (Recipient), 2017

Prize: Prize (including medals and awards)


Strategic Investment Decision-Making in an Extremely Uncertain Context

Author: Elmassri, M. M., 2015

Supervisor: Harris, E. (Director of Studies) & Carter, D. (External person) (Co-Supervisor)

Student thesis: Doctoral Thesis