Self‐concept, individual characteristics, and counterfeit consumption: Evidence from an emerging market

A Malik, D Merunka, M Akram, B Barnes, Annie Chen

Research output: Contribution to journal › Article › peer-review

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@article{8458fbf4acd640169f430351c0257f15,

title = "Self‐concept, individual characteristics, and counterfeit consumption: Evidence from an emerging market",

author = "A Malik and D Merunka and M Akram and B Barnes and Annie Chen",

year = "2020",

month = jun,

day = "17",

doi = "10.1002/mar.21386",

language = "English",

journal = "Psychology & Marketing",

issn = "0742-6046",

publisher = "Wiley",

}